Preorder Design Update | Farmers + Snowflake
FARMERS MARKET STRIKE-OFFS ARE IN THE HOUSE!
+ a holiday snowflake redo
Refresher: What’s a Strike-Off?
Strike-offs are print tests on fabric that allow us to review scale, color, and overall aesthetic before full production begins.
This is where we fine-tune the details — and where your input makes a real difference.
We Need Your Help 🖤
If you participated in this preorder, we’d love for you to weigh in. All notes are on the images.
Simply drop a comment on this post with any thoughts, callouts, or questions.
Scale & Color Review
To help you visualize scale, we’ve photographed each strike-off next to a 18-24 month dress.
If you ordered during this preorder, please share feedback on any prints you have opinions about. Every comment will be considered as we determine next steps.
A Few Notes While Viewing:
- Photos were taken in our office under artificial lighting and are not color corrected.
- These print designs and colorways were selected through community voting during the preorder process.
- Some colors may read slightly off due to lighting and phone photography, but the underlying print files remain consistent with our approved artwork.
- Some prints will look different on different fabric qualities, so may not be identical to past productions.
- If you’re unsure about a color — ask! We’re happy to clarify.
What Happens Next?
After we gather feedback, each strike-off will be:
- APPROVED — cleared to move forward into production
- REJECTED — adjustments requested and a new strike-off submitted
This is exactly where customer feedback helps us get things right.
Important Timing
We’ll be collecting comments through Friday, 6.18.26 at 2:00 PM PST to give everyone time to weigh in.
After that, we’ll finalize approvals and move into the next stage of production.
One More Thing!
It's come to our attention that some people may not want the bamboo shorts with the interlock top. The best way for us to solve this is to do a poll over on VIP. Please check there for poll if you purchased this exact style and color combo.
Thank you for helping us make this collection the best it can be. Your feedback truly matters — and we can’t wait to see photos of your little ones in these looks as always!
Houseplants- prefer option 1
Blueberries are definitely leaning toward the warmer and brighter colorway. Would love to see this one a bit softer.
Veggies mushrooms and bread- I actually like the strike offs but would be happy with either.
Squirrels- I agree the right looks better.
Sunflowers- I prefer the top strike off as there is a difference in color in the red sunflower and the red mum. In the bottom one they look like they blend together a little too much.
Piggies- I prefer the bottom peach one.
Ice cream- strike off looks good to me. I’d be happy with either.
Rose bee- definitely needs to be more pink.
Peaches- I prefer the smaller scale on the customer sample.
Gingham- would love the larger scale!! That’s what I thought we were getting when I ordered so I would love if this one were changed.
Make the harvest sunflower background creme not white. And flowers more orange/muted like the original that we all love.
Ice cream Cones:
I have the OG print as well but I actually like the strike off better because it looks easier to color match with coconut. The taupe was impossible to get a good color match. I vote strike off!
For the Harvest Sunflower design, I like the background to be more cream like the original rather than such a bright white. Also like the design slightly smaller like the original.
I just left a comment about the peaches color needing to have a more pink-ish coral colored background like the OG. That’s still true, but wanted to mention the scale of the peaches themselves. They should be smaller scale like OG as well. I don’t like the background color of the strike-off or the scale. Please match everything to customer sample. Thank you.
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